{"id":14196,"date":"2020-08-19T08:30:41","date_gmt":"2020-08-19T07:30:41","guid":{"rendered":"https:\/\/www.argiletz.com\/the-campaign\/spring-season\/"},"modified":"2023-03-13T13:12:34","modified_gmt":"2023-03-13T12:12:34","slug":"spring-season","status":"publish","type":"page","link":"https:\/\/www.argiletz.com\/en\/our-films\/spring-season\/","title":{"rendered":"Spring Season"},"content":{"rendered":"\n[section padding=&#8221;0px&#8221; class=&#8221;home-slider campagne-slider&#8221;]\n\n[ux_video url=&#8221;https:\/\/www.youtube.com\/watch?v=BbkRy10iuDU&#8221;]\n\n\n[\/section]\n[section padding=&#8221;0px&#8221; video_visibility=&#8221;visible&#8221; class=&#8221;home-coupcoeur&#8221;]\n\n[row width=&#8221;full-width&#8221; padding=&#8221;0px 0px 0px 0px&#8221;]\n\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;0pxx 0px 0px 0px&#8221;]\n\n<div class=\"displaytablet\">\n<h2>Escape to Lake Tuz<\/h2>\n<hr>\n<\/div>\n[ux_image id=&#8221;20952&#8243; image_hover=&#8221;overlay-add&#8221; link=&#8221;https:\/\/www.argiletz.com\/produit\/rose_clay_mask-100g\/?lang=en&#8221;]\n\n[title style=&#8221;center&#8221; text=&#8221;Rediscover green clay&#8221; margin_top=&#8221;56px&#8221; size=&#8221;129&#8243;]\n\n[row_inner]\n\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;8&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; class=&#8221;coupcoeur-text&#8221;]\n\n<p>Green clay is the most powerful clay. It is natural, pure, sweet and effective&#8230;<\/br><br \/>\nAfter nearly 70 years of know-how and sharing, we now want to highlight this multifaceted clay, this clay of heart that has fascinated us since 1953.<\/p>\n<h4>Why green clay?<\/h4>\n<p>Green clay is the very first clay to have been marketed by Argiletz.<\/p>\n<p>It is part of our history and its meaning is precious to us: the mother of our founder Jean HEITZ decided to use this clay to care for the resistance fighters wounded during the Second World War.<br \/>\n<\/br>  A gesture from the heart to take care of those in need thanks to a noble and pure material.<\/p>\n<p>\nAs a return to the roots, we now want to give green clay the place it deserves and make you (re)discover it through breathtaking images.<\/p>\n\n[\/col_inner]\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;2&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n\n[\/row_inner]\n\n[\/col]\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;100px 0px 0px 0px&#8221;]\n\n[ux_text class=&#8221;campagne-titre&#8221;]\n\n<div class=\"displaydesktop\">\n<h2 style=\"color:#6A8778\" id=\"histoire\">Green clay in the spotlight<\/h2>\n<hr>\n<\/div>\n[\/ux_text]\n[ux_image id=&#8221;21204&#8243; margin=&#8221;0px 0px 0px 0px&#8221; image_hover=&#8221;overlay-add&#8221; link=&#8221;https:\/\/www.argiletz.com\/categorie-produit\/face\/clay-mask-face\/?lang=en&#8221;]\n\n[row_inner]\n\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;8&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; class=&#8221;coupcoeur-text&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;1&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n\n[\/row_inner]\n\n[\/col]\n\n[\/row]\n\n[\/section]\n[section padding=&#8221;0px&#8221; class=&#8221;notre-histoire-depuis&#8221;]\n\n[row style=&#8221;collapse&#8221; width=&#8221;full-width&#8221;]\n\n[col span=&#8221;5&#8243; span__sm=&#8221;12&#8243;]\n\n[ux_image id=&#8221;21213&#8243;]\n\n\n[\/col]\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243; divider=&#8221;0&#8243; padding=&#8221;0 0px 0px 0px&#8221; align=&#8221;center&#8221;]\n\n<h2>In the heart of the mountains<\/h2>\n<hr>\n<p>Our green clay is 100% French, from our mother Nature with the utmost respect for the material. We want it pure, raw and without superfluous. What could be better than to highlight it in a preserved French landscape, in its image?<\/p>\n<p>Through this campaign, we invite you to live a total immersion, an experience combining adventure, emotion and escape in the pure sense.<\/p>\n<p>We take you with us in a breathtaking landscape: the Black Marnes de l&#8217;Adret de l&#8217;Escure, located in the south of France and more precisely in Digne-les-Bains.<\/p>\n<p>\nComposed of clay and limestone, the black marls offer a rich relief and history, giving way to escape and change of scenery.<\/p>\n<p>\nGo on an adventure through these hills that have been rekindled and worked by a thousand-year-old erosion. Let yourself be guided and enjoy the Argiletz experience!<\/p>\n\n[\/col]\n[col span=&#8221;1&#8243; span__sm=&#8221;12&#8243;]\n\n\n[\/col]\n\n[\/row]\n\n[\/section]\n[section padding=&#8221;0px&#8221; video_visibility=&#8221;visible&#8221; class=&#8221;home-coupcoeur&#8221;]\n\n[row width=&#8221;full-width&#8221; padding=&#8221;0px 0px 0px 0px&#8221;]\n\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;0pxx 0px 0px 0px&#8221;]\n\n<div class=\"displaytablet\">\n<h2>Escape to Lake Tuz<\/h2>\n<hr>\n<\/div>\n[ux_image id=&#8221;21217&#8243; image_hover=&#8221;overlay-add&#8221; link=&#8221;https:\/\/www.argiletz.com\/produit\/rose_clay_mask-100g\/?lang=en&#8221;]\n\n[title style=&#8221;center&#8221; text=&#8221;Follow us in clay&#8221; margin_top=&#8221;56px&#8221; size=&#8221;129&#8243;]\n\n[row_inner]\n\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;9&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; class=&#8221;coupcoeur-text&#8221;]\n\n<p>During this shoot, we had the pleasure of following the sublime Rebecca Benhamour, a French actress with natural talent, best known for her role in &#8220;Here everything begins&#8221; where she plays Celia, but also for her appearances in many modern TV programs and series.<\/p>\n<p>  In this campaign, Rebecca Benhamour immerses herself in a world full of mystery, in the heart of nature as beautiful as it is wild.<\/p>\n<h4>Between Earth and Heaven<\/h4>\n<p>Dressed in a compass, walking shoes and a backpack, she sets out on a decided adventure and walks the hills of black marls in search of a lost treasure.<\/p>\n<p>All the elements are brought together to offer you a total immersion experience. From the steep floors to the gentle sound of water oozing through the thousand-thousand-year-old rock, all the senses are awake.<\/p>\n<p>\nYou have to experience green clay on the skin to know all the sensations. At the same time sweet and powerful, we wanted to transcribe these sensations.<\/p>\n\n[\/col_inner]\n[col_inner span=&#8221;1&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;2&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n\n[\/row_inner]\n\n[\/col]\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;100px 0px 0px 0px&#8221;]\n\n[ux_text class=&#8221;campagne-titre&#8221;]\n\n<div class=\"displaydesktop\">\n<h2 style=\"color:#6A8778\">An extraordinary adventure<\/h2>\n<hr>\n<\/div>\n[\/ux_text]\n[ux_image id=&#8221;21220&#8243; margin=&#8221;0px 0px 0px 0px&#8221; image_hover=&#8221;overlay-add&#8221; link=&#8221;https:\/\/www.argiletz.com\/categorie-produit\/face\/clay-mask-face\/?lang=en&#8221;]\n\n[row_inner]\n\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;8&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; class=&#8221;coupcoeur-text&#8221;]\n\n\n[\/col_inner]\n[col_inner span=&#8221;2&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;1&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col_inner]\n\n[\/row_inner]\n\n[\/col]\n\n[\/row]\n\n[\/section]\n[section video_visibility=&#8221;visible&#8221; class=&#8221;home-produit&#8221;]\n\n<h2 id=\"produit\">Products in the spotlight<\/h2>\n<hr>\n[row width=&#8221;full-width&#8221; class=&#8221;home-produit-slider&#8221;]\n\n[col span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col]\n[col span=&#8221;8&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;0px 0px -60px 0px&#8221;]\n\n[ux_text text_align=&#8221;center&#8221;]\n\n<p>Naturally rich in minerals and trace elements, green clay works wonders on every skin type, especially on oily skin.\nClay is a gesture of love that is passed down from generation to generation at Argiletz: to invigorate the joints, soften the small accidents of life, clean the air, purify the complexion, make your skin smile and make your skin live!\n<\/p>\n[\/ux_text]\n\n[\/col]\n[col span=&#8221;2&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col]\n\n[\/row]\n[row width=&#8221;full-width&#8221; class=&#8221;home-produit-slider&#8221;]\n\n[col span=&#8221;1&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col]\n[col span=&#8221;10&#8243; span__sm=&#8221;12&#8243; span__md=&#8221;12&#8243; padding=&#8221;0px 0px 0px 0px&#8221; margin=&#8221;0px 0px -60px 0px&#8221;]\n\n[gap height=&#8221;50px&#8221;]\n\n[ux_products style=&#8221;normal&#8221; width=&#8221;full-width&#8221; col_spacing=&#8221;large&#8221; slider_nav_style=&#8221;simple&#8221; slider_nav_color=&#8221;light&#8221; slider_nav_position=&#8221;outside&#8221; auto_slide=&#8221;4000&#8243; show_quick_view=&#8221;0&#8243; equalize_box=&#8221;true&#8221; ids=&#8221;288,243,239,237,295,284,269&#8243; image_height=&#8221;100%&#8221;]\n\n\n[\/col]\n[col span=&#8221;1&#8243; span__sm=&#8221;12&#8243; visibility=&#8221;hide-for-medium&#8221;]\n\n\n[\/col]\n\n[\/row]\n\n[\/section]\n[section video_visibility=&#8221;visible&#8221; class=&#8221;home-instagram&#8221;]\n\n[row width=&#8221;full-width&#8221;]\n\n[col span=&#8221;1&#8243; span__sm=&#8221;12&#8243;]\n\n\n[\/col]\n[col span=&#8221;10&#8243; span__sm=&#8221;12&#8243;]\n\n<h2>Follow the campaign on Instagram<\/h2>\n<hr>\n[ux_instagram_feed username=&#8221;argiletz&#8221; hashtag=&#8221;argiletzsaison2&#8243; type=&#8221;slider&#8221; width=&#8221;full-width&#8221; col_spacing=&#8221;large&#8221; columns=&#8221;4&#8243; slider_nav_style=&#8221;simple&#8221; slider_nav_color=&#8221;light&#8221; slider_nav_position=&#8221;outside&#8221; auto_slide=&#8221;3000&#8243;]\n\n\n[\/col]\n[col span=&#8221;1&#8243; span__sm=&#8221;12&#8243;]\n\n\n[\/col]\n\n[\/row]\n\n[\/section]\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9387,"featured_media":0,"parent":14189,"menu_order":48,"comment_status":"closed","ping_status":"closed","template":"page-blank.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-14196","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/pages\/14196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/users\/9387"}],"replies":[{"embeddable":true,"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/comments?post=14196"}],"version-history":[{"count":0,"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/pages\/14196\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/pages\/14189"}],"wp:attachment":[{"href":"https:\/\/www.argiletz.com\/en\/wp-json\/wp\/v2\/media?parent=14196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}